UX Design

  • User research & usability
  • Content strategy
  • Information architecture
  • Interaction design
  • Visual design
  • Front end development
WE BELIEVE IN THE LAW OF CONSERVATION OF COMPLEXITY
For any system, there is a certain amount of complexity that cannot be reduced.
Good design ensures that most of the burden of complexity is on the system rather than the user.

UX

User Experience (UX) is the term that summarizes the process of creating products that provide meaningful and relevant experiences for users. It’s not just website or app layouts: everything the user interacts with, from voice commands to actions, is part of UX.
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User research & usability
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Content strategy
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Information architecture
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Interaction design
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Visual design
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Front end development
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user research
& usability
The first step in creating unique and meaningful experiences is having a thorough understanding of the users, their habits, and their interests.
  • Interviews
  • Surveys
  • Field studies
  • Discussion groups
  • Usability testing
Content
Strategy
Once we know the user, we work on a specific content strategy that meets the brand objective while keeping the user at the center of our planning.
  • Audit and analysis
  • Strategy
  • Tone of voice definition
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information
architecture
Good content is not enough: you also need a clear logical structure that helps the user to acquire any information with the least cognitive effort.
  • Card sorting
  • Concept maps
  • Categorization
  • Wireframing
INTERACTION
DESIGN (IXD)
Understanding how the user navigates within our ecosystem is fundamental in order to create a clear flow.
  • Requirements definition
  • Design of alternatives
  • Function prototyping
  • Prototype evaluation
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VISUAL
DESIGN
Also known as User Interface Design (UI). Our creative department takes care of developing a design in line with branding requirements.
  • Typography
  • Color palette
  • Design system
Front-end
development
Our developers finally bring the project to life making it scalable and ready for production using the best technology for the product requirements.
  • Performance definition
  • Framework
  • Templating
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Projects

EXPLORE OUR LATEST PROJECTS
WORKYFORCE

Workyforce is a startup created by a team of recruiting gurus. We offered strategic consulting services as well as technical operational capabilities ...

LILT - PINK RIBBON

October is the pink month of prevention. On the occasion of this important initiative, the Lega Italiana per la Lotta contro i Tumori asked MazzMedia ...

Baija Paris

For the launch of the brand on the Italian market, the client required the design and development of a new website, with e-commerce functions, capable...

SPORTOUTDOOR24

SportOutdoor24 is the leading website in Italy for those who love active outdoor life. The Client asked for the design and development of a new Websit...

TipiTipi

Tipitipi.it is a marketplace specialized in services related to renovation and interior design. MazzMedia has accompanied the startup in all the initi...

Alice For Children

Defining a new brand identity and developing a new website, strongly mobile-oriented, to convey the mission and programs of the non-profit organizatio...

Lilt

LILTMilano had a very old institutional website, and a second e-commerce website, also dated, to collect the online donation.
The client reques...

Cooperativa Italiana Catering

The Italian Catering Cooperative had a very dated institutional website, difficult to update, with an ineffective content structure.
The clie...

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